Upverter in 130 Seconds
· From the 2010–2013 blog
Pitch!
You may remember me lamenting trying to describe our business in 30 seconds. Well we have been promoted to 130 seconds now! so here goes again! haha. For lack of a better way to do this - and to save you all from reading a pitch (not a ton of fun), here are the big points as to why we are great, why we are going to win, and ish how we are going to do it.
We exist in a market made up of real money. And its a huge market, in fact its a little more than 4.6 billion dollars per year. This isn't twitter or facebook or google. No CPC or impressions. But rather people paying real money for software so that they can design real things, so they can pay money to have them manufactured and then ultimately charge money to sell them. This is like an old school economy thing. and did I mention its huge?
Our competitors do not understand the internet. In fact they have spent about 10 years trying to wrap their heads around it. Somewhere on the way they figured out what VNC was and I think they stopped looking. Maybe someone told them that web-apps and SaaS just ment running desktop apps through VNC. I dunno, but thats where they are right now. Leaving us a wide open hole to step into the market through.
There is an unserved market of engineers, students and hobbyists that need better tools. Arduino is taking off, small electronics shops are popping up all over, and people are sick of Eagle and Altium.
We are following the right models. Look at github and salesforce. The former is becoming the unquestioned focal point of software development and collaboration on the web. While the later built a billion dollar business by disrupting old desktop apps.
We have a product and demand. People cant wait to use our software. I dont think we could build it fast enough. And more importantly we have built something already that proves what we are doing is possible. It proves we can execute.
We are the perfect team. Who better than us? We are EE trained. Steve is the best hacker I have ever met. Mike knows the web inside and out. And I can hack hardware. Its perfect.